By The Dutch, Genever Gin

Few people know about the strong link between Gin and Dutch Genever, a traditional distillate that has a long history. Dutch soldiers fighting the Spanish Army (1618-1648) used to sip Genever ahead of battles to find strength and bravery. Their English allies were amazed by the drink and lovingly named it Dutch Courage. Over the next decades, Genever was brought back to England where it became extremely popular. When King William of Orange (yes, a Dutch guy) raised duties on all imported spirits in 1690, the British people decided to make their own Genever. Partly due to lack of knowledge and technology, they came up with a less refined, sweet and spiced version: Old Tom Gin. Later improvements in technology led to the development of London Dry Gin.


Crafted by Herman Jansen Distillery in Schiedam, the new product features juniper berries, nutmeg, cinnamon, cardamom, laurel (bay leaf), blood orange, coriander and lemon peel, all individually distilled using a Pot Still. The Gin also contains a very small proportion of malt-wine, a typical base for Dutch Genever. This unique addition reflects the Dutch origins that survived over 300 years of history.

About "By the Dutch"

“By the Dutch” was born in 2015 with the clear mission to bring the spirits of the Dutch tradition under the spotlight. They received a lot of attention for their “Old Genever”, a traditional Dutch distillate of rye, corn and malted barley infused with juniper berries and other botanicals - Gold medals: Gin Masters 2016, LA Intl. Spirit Competition 2016 and more. During Spring 2016 “By the Dutch” introduced their aged Batavia Arrack: a funky molasses-based Rum made in Indonesia (Java Island) that was once introduced to Europe by Dutch sailors and became a popular base for many XVIII century drinks. The range of spirits is supported by 3 different bitters (Classic, Orange and Ginger).



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