His first wine was a Pinot Noir, which is an unusual variety for this region, it was voted best Pinot Noir in Italy, not bad for a first attempt!
This is a Vino Rosso, a table wine, in a big bottle with a crown cap. It does not have a more prestigious Piemonte label on it as, we think, Pinot Noir is not permitted in the blend. This is a crazy blend of Nebbiolo, Dolcetto, Barbera and Pinot Noir, aged for 3 years in large french and Austrian oak. It's delicious, it has aromas of wild strawberries, the palate has delicate pretty fruit flavours with soft tannins, you might need more than a litre it's that tasty.